{"id":12490,"date":"2026-08-27T20:00:00","date_gmt":"2026-08-27T13:00:00","guid":{"rendered":"https:\/\/adszone.vn\/?p=12490"},"modified":"2026-08-18T08:44:41","modified_gmt":"2026-08-18T01:44:41","slug":"marketing-generalist","status":"publish","type":"post","link":"https:\/\/adszone.vn\/en\/marketing-generalist\/","title":{"rendered":"Marketing Generalist L\u00e0 G\u00ec? Chi Ti\u1ebft L\u1ed9 Tr\u00ecnh &#038; K\u1ef9 N\u0103ng"},"content":{"rendered":"<p>Li\u1ec7u m\u1ed9t nh\u00e2n s\u1ef1 duy nh\u1ea5t c\u00f3 th\u1ec3 v\u1eeba l\u00ean chi\u1ebfn l\u01b0\u1ee3c, vi\u1ebft b\u00e0i, ch\u1ea1y qu\u1ea3ng c\u00e1o v\u1eeba \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 cho c\u1ea3 m\u1ed9t doanh nghi\u1ec7p? \u0110\u00e2y l\u00e0 b\u00e0i to\u00e1n h\u00f3c h\u00faa m\u00e0 r\u1ea5t nhi\u1ec1u l\u00e3nh \u0111\u1ea1o B2B v\u00e0 Startup ph\u1ea3i \u0111\u1ed1i m\u1eb7t m\u1ed7i ng\u00e0y.<\/p>\n<p>Hi\u1ec7n nay, nhi\u1ec1u doanh nghi\u1ec7p B2B v\u00e0 Startup th\u01b0\u1eddng loay hoay gi\u1eefa vi\u1ec7c tuy\u1ec3n qu\u00e1 nhi\u1ec1u nh\u00e2n s\u1ef1 chuy\u00ean s\u00e2u g\u00e2y t\u1ed1n k\u00e9m chi ph\u00ed. M\u1eb7t kh\u00e1c, n\u1ebfu ch\u1ecdn m\u1ed9t ng\u01b0\u1eddi \u00f4m \u0111\u1ed3m m\u1ecdi th\u1ee9 th\u00ec c\u00f4ng vi\u1ec7c l\u1ea1i k\u00e9m hi\u1ec7u qu\u1ea3. Th\u1ef1c t\u1ebf, s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a m\u1ed9t <strong><a href=\"https:\/\/adszone.vn\/en\/marketing-generalist\/\">marketing generalist<\/a><\/strong> ch\u00ednh l\u00e0 l\u1eddi gi\u1ea3i t\u1ed1i \u01b0u cho b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh tinh g\u1ecdn.<\/p>\n<p>B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u1ea3i m\u00e3 chi ti\u1ebft v\u1ec1 kh\u00e1i ni\u1ec7m <strong>marketing generalist<\/strong>, m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c, b\u1ed9 k\u1ef9 n\u0103ng c\u1ed1t l\u00f5i, b\u1ea3ng so s\u00e1nh tr\u1ef1c quan v\u00e0 l\u1ed9 tr\u00ecnh th\u0103ng ti\u1ebfn b\u1ec1n v\u1eefng cho v\u1ecb tr\u00ed \u0111a n\u0103ng n\u00e0y.<\/p>\n<h2>1. Marketing Generalist l\u00e0 g\u00ec? M\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c chi ti\u1ebft<\/h2>\n<p>Kh\u00e1i ni\u1ec7m <strong>marketing generalist<\/strong> d\u00f9ng \u0111\u1ec3 ch\u1ec9 nh\u1eefng nh\u00e2n s\u1ef1 truy\u1ec1n th\u00f4ng &#8211; ti\u1ebfp th\u1ecb \u0111a n\u0103ng. H\u1ecd s\u1edf h\u1eefu l\u01b0\u1ee3ng ki\u1ebfn th\u1ee9c r\u1ed9ng l\u1edbn bao qu\u00e1t tr\u00ean nhi\u1ec1u m\u1ea3ng kh\u00e1c nhau. C\u1ee5 th\u1ec3, h\u1ecd c\u00f3 th\u1ec3 \u0111\u1ea3m nh\u1eadn t\u1eeb Content, SEO, Qu\u1ea3ng c\u00e1o tr\u1ea3 ph\u00ed, Branding cho \u0111\u1ebfn PR.<\/p>\n<figure class=\"section-image\"><img decoding=\"async\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/section-1-marketing-generalist-la-gi-mo-ta-cong-vi.jpg\" alt=\"Marketing Generalist l\u00e0 g\u00ec? M\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c chi ti\u1ebft\" width=\"800\" height=\"450\" \/><figcaption>Marketing Generalist l\u00e0 g\u00ec? M\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c chi ti\u1ebft<\/figcaption><\/figure>\n<p>Thay v\u00ec ch\u1ec9 \u0111i s\u00e2u v\u00e0o m\u1ed9t ng\u00e1ch h\u1eb9p, ng\u01b0\u1eddi l\u00e0m \u1edf v\u1ecb tr\u00ed n\u00e0y c\u00f3 c\u00e1i nh\u00ecn to\u00e0n c\u1ea3nh v\u1ec1 b\u1ee9c tranh truy\u1ec1n th\u00f4ng c\u1ee7a doanh nghi\u1ec7p. Nh\u1edd \u0111\u00f3, h\u1ecd bi\u1ebft c\u00e1ch k\u1ebft n\u1ed1i c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb l\u1ea1i v\u1edbi nhau m\u1ed9t c\u00e1ch nh\u1ecbp nh\u00e0ng.<\/p>\n<h3>M\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c chi ti\u1ebft c\u1ee7a m\u1ed9t Marketing Generalist<\/h3>\n<p>C\u00f4ng vi\u1ec7c h\u1eb1ng ng\u00e0y c\u1ee7a m\u1ed9t nh\u00e2n s\u1ef1 \u0111a n\u0103ng kh\u00e1 phong ph\u00fa v\u00e0 \u0111\u00f2i h\u1ecfi s\u1ef1 linh ho\u1ea1t cao. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c nhi\u1ec7m v\u1ee5 ch\u00ednh m\u00e0 h\u1ecd th\u01b0\u1eddng xuy\u00ean \u0111\u1ea3m nh\u1eadn:<\/p>\n<ul>\n<li><strong>X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch t\u1ed5ng th\u1ec3:<\/strong> Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, \u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch ti\u1ebfp th\u1ecb \u0111a k\u00eanh theo t\u1eebng giai \u0111o\u1ea1n.<\/li>\n<li><strong>Tri\u1ec3n khai chi\u1ebfn d\u1ecbch \u0111a k\u00eanh:<\/strong> Tr\u1ef1c ti\u1ebfp s\u00e1ng t\u1ea1o n\u1ed9i dung, v\u1eadn h\u00e0nh k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i, qu\u1ea3n l\u00fd website v\u00e0 thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u01a1 b\u1ea3n.<\/li>\n<li><strong>Qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch:<\/strong> L\u1eadp ph\u00e2n b\u1ed5 chi ph\u00ed cho t\u1eebng k\u00eanh ti\u1ebfp th\u1ecb v\u00e0 theo d\u00f5i ti\u1ebfn \u0111\u1ed9 chi ti\u00eau \u0111\u1ec3 tr\u00e1nh l\u00e3ng ph\u00ed.<\/li>\n<li><strong>\u0110o l\u01b0\u1eddng v\u00e0 b\u00e1o c\u00e1o:<\/strong> Theo d\u00f5i c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t, ph\u00e2n t\u00edch d\u1eef li\u1ec7u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 b\u00e1o c\u00e1o tr\u1ef1c ti\u1ebfp cho c\u1ea5p qu\u1ea3n l\u00fd.<\/li>\n<\/ul>\n<h3>Ph\u00e2n bi\u1ec7t v\u1edbi c\u00e1c v\u1ecb tr\u00ed \u0111\u1ea7u v\u00e0o trong ng\u00e0nh<\/h3>\n<p>Nhi\u1ec1u ng\u01b0\u1eddi th\u01b0\u1eddng nh\u1ea7m l\u1eabn v\u1ecb tr\u00ed n\u00e0y v\u1edbi c\u00e1c vai tr\u00f2 c\u1ea5p th\u1ea5p h\u01a1n trong ph\u00f2ng ti\u1ebfp th\u1ecb. Tuy nhi\u00ean, b\u1ea3n ch\u1ea5t c\u00f4ng vi\u1ec7c v\u00e0 t\u01b0 duy c\u1ee7a h\u1ecd l\u1ea1i c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t r\u00f5 r\u1ec7t.<\/p>\n<p>\u0110\u1ea7u ti\u00ean, b\u1ea1n c\u1ea7n hi\u1ec3u r\u00f5 <strong>marketing coordinator l\u00e0 g\u00ec<\/strong>. \u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed \u0111i\u1ec1u ph\u1ed1i vi\u00ean, t\u1eadp trung v\u00e0o vi\u1ec7c h\u1ed7 tr\u1ee3 s\u1eafp x\u1ebfp l\u1ecbch tr\u00ecnh, qu\u1ea3n l\u00fd t\u00e0i li\u1ec7u v\u00e0 theo d\u00f5i ti\u1ebfn \u0111\u1ed9 c\u00f4ng vi\u1ec7c c\u1ee7a team.<\/p>\n<p>Ti\u1ebfp theo, kh\u00e1i ni\u1ec7m <strong>marketing assistant l\u00e0 g\u00ec<\/strong> c\u0169ng r\u1ea5t ph\u1ed5 bi\u1ebfn. Tr\u1ee3 l\u00fd ti\u1ebfp th\u1ecb ch\u1ee7 y\u1ebfu th\u1ef1c hi\u1ec7n c\u00e1c t\u00e1c v\u1ee5 h\u00e0nh ch\u00ednh nh\u1ecf l\u1ebb theo s\u1ef1 ch\u1ec9 d\u1eabn tr\u1ef1c ti\u1ebfp t\u1eeb c\u1ea5p tr\u00ean, \u00edt khi tham gia v\u00e0o kh\u00e2u l\u1eadp chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<p>Ngo\u00e0i ra, xu h\u01b0\u1edbng tuy\u1ec3n d\u1ee5ng <strong>marketing admin tuy\u1ec3n d\u1ee5ng<\/strong> hi\u1ec7n nay c\u0169ng gia t\u0103ng m\u1ea1nh m\u1ebd. V\u1ecb tr\u00ed n\u00e0y thi\u00ean v\u1ec1 qu\u1ea3n l\u00fd ch\u1ee9ng t\u1eeb, h\u1ee3p \u0111\u1ed3ng v\u00e0 thanh to\u00e1n chi ph\u00ed cho c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 truy\u1ec1n th\u00f4ng.<\/p>\n<p>Tr\u00e1i ng\u01b0\u1ee3c v\u1edbi c\u00e1c v\u1ecb tr\u00ed tr\u00ean, m\u1ed9t ng\u01b0\u1eddi l\u00e0m truy\u1ec1n th\u00f4ng \u0111a n\u0103ng v\u1eeba c\u00f3 kh\u1ea3 n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch v\u1eeba tr\u1ef1c ti\u1ebfp th\u1ef1c thi. H\u1ecd ch\u1ecbu tr\u00e1ch nhi\u1ec7m tr\u1ef1c ti\u1ebfp v\u1ec1 k\u1ebft qu\u1ea3 chung c\u1ee7a to\u00e0n b\u1ed9 chi\u1ebfn d\u1ecbch.<\/p>\n<h2>2. Ph\u00e2n bi\u1ec7t Marketing Generalist v\u00e0 Specialist chi ti\u1ebft nh\u1ea5t<\/h2>\n<p>\u0110\u1ec3 x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 ti\u1ebfp th\u1ecb t\u1ed1i \u01b0u, doanh nghi\u1ec7p c\u1ea7n hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa nh\u00e2n s\u1ef1 \u0111a n\u0103ng v\u00e0 nh\u00e2n s\u1ef1 chuy\u00ean s\u00e2u.<\/p>\n<figure class=\"section-image\"><img decoding=\"async\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/section-2-phan-biet-marketing-generalist-va-specia.jpg\" alt=\"Ph\u00e2n bi\u1ec7t Marketing Generalist v\u00e0 Specialist chi ti\u1ebft nh\u1ea5t\" width=\"800\" height=\"450\" \/><figcaption>Ph\u00e2n bi\u1ec7t Marketing Generalist v\u00e0 Specialist chi ti\u1ebft nh\u1ea5t<\/figcaption><\/figure>\n<p>V\u1eady <strong>marketing specialist l\u00e0 g\u00ec<\/strong>? \u0110\u00e2y l\u00e0 nh\u1eefng chuy\u00ean gia \u0111i r\u1ea5t s\u00e2u v\u00e0o m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3. V\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh nh\u01b0 Chuy\u00ean vi\u00ean SEO, Chuy\u00ean vi\u00ean Ch\u1ea1y qu\u1ea3ng c\u00e1o Google\/Facebook, hay Chuy\u00ean vi\u00ean S\u00e1ng t\u1ea1o N\u1ed9i dung.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 b\u1ea3ng so s\u00e1nh \u0111\u1ed1i chi\u1ebfu tr\u1ef1c quan gi\u1eefa hai m\u00f4 h\u00ecnh nh\u00e2n s\u1ef1 n\u00e0y:<\/p>\n<p>Ti\u00eau ch\u00ed so s\u00e1nhMarketing GeneralistMarketing Specialist<strong>Ph\u1ea1m vi c\u00f4ng vi\u1ec7c<\/strong>R\u1ed9ng, bao qu\u00e1t nhi\u1ec1u k\u00eanh v\u00e0 c\u00f4ng c\u1ee5 kh\u00e1c nhau.H\u1eb9p, t\u1eadp trung chuy\u00ean s\u00e2u v\u00e0o m\u1ed9t k\u00eanh duy nh\u1ea5t.<strong>\u0110\u1ed9 s\u00e2u ki\u1ebfn th\u1ee9c<\/strong>N\u1eafm ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng v\u00e0 v\u1eadn h\u00e0nh t\u1ed1t \u1edf m\u1ee9c kh\u00e1.Hi\u1ec3u bi\u1ebft am t\u01b0\u1eddng, gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n ph\u1ee9c t\u1ea1p c\u1ee7a ng\u00e1ch.<strong>Chi ph\u00ed nh\u00e2n s\u1ef1<\/strong>T\u1ed1i \u01b0u, ch\u1ec9 c\u1ea7n 1 nh\u00e2n s\u1ef1 cho nhi\u1ec1u \u0111\u1ea7u vi\u1ec7c.Chi ph\u00ed cao n\u1ebfu ph\u1ea3i tuy\u1ec3n m\u1ed9t d\u00e0n chuy\u00ean gia.<strong>T\u00ednh linh ho\u1ea1t<\/strong>R\u1ea5t cao, d\u1ec5 d\u00e0ng chuy\u1ec3n \u0111\u1ed5i gi\u1eefa c\u00e1c nhi\u1ec7m v\u1ee5.Th\u1ea5p h\u01a1n, kh\u00f3 \u0111\u1ea3m nh\u1eadn c\u00f4ng vi\u1ec7c ngo\u00e0i chuy\u00ean m\u00f4n.<strong>Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng<\/strong>Nhanh ch\u00f3ng n\u1eafm b\u1eaft xu h\u01b0\u1edbng m\u1edbi c\u1ee7a th\u1ecb tr\u01b0\u1eddng.Th\u00edch \u1ee9ng s\u00e2u v\u1edbi c\u00e1c thay \u0111\u1ed5i thu\u1eadt to\u00e1n c\u1ee7a ng\u00e1ch.<\/p>\n<h3>\u0110\u00e1nh gi\u00e1 \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m cho doanh nghi\u1ec7p<\/h3>\n<p>S\u1edf h\u1eefu m\u1ed9t nh\u00e2n s\u1ef1 \u0111a n\u0103ng gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m \u0111\u00e1ng k\u1ec3 chi ph\u00ed qu\u1ef9 l\u01b0\u01a1ng. B\u00ean c\u1ea1nh \u0111\u00f3, quy tr\u00ecnh trao \u0111\u1ed5i th\u00f4ng tin di\u1ec5n ra nhanh ch\u00f3ng h\u01a1n do kh\u00f4ng ph\u1ea3i qua qu\u00e1 nhi\u1ec1u trung gian.<\/p>\n<p>Tuy nhi\u00ean, nh\u01b0\u1ee3c \u0111i\u1ec3m l\u1edbn nh\u1ea5t l\u00e0 nh\u00e2n s\u1ef1 \u0111a n\u0103ng kh\u00f3 c\u00f3 th\u1ec3 t\u1ed1i \u01b0u chuy\u00ean s\u00e2u. \u0110\u1eb7c bi\u1ec7t, \u0111\u1ed1i v\u1edbi nh\u1eefng chi\u1ebfn d\u1ecbch l\u1edbn \u0111\u00f2i h\u1ecfi k\u1ef9 thu\u1eadt cao, h\u1ecd s\u1ebd d\u1ec5 g\u1eb7p gi\u1edbi h\u1ea1n v\u1ec1 n\u0103ng l\u1ef1c.<\/p>\n<p>Ng\u01b0\u1ee3c l\u1ea1i, d\u00e0n nh\u00e2n s\u1ef1 chuy\u00ean s\u00e2u gi\u00fap doanh nghi\u1ec7p b\u1ee9t ph\u00e1 doanh s\u1ed1 m\u1ea1nh m\u1ebd tr\u00ean t\u1eebng k\u00eanh. Tuy v\u1eady, chi ph\u00ed v\u1eadn h\u00e0nh b\u1ed9 m\u00e1y n\u00e0y l\u1ea1i l\u00e0 g\u00e1nh n\u1eb7ng l\u1edbn v\u1edbi c\u00e1c c\u00f4ng ty nh\u1ecf.<\/p>\n<h2>3. B\u1ed9 k\u1ef9 n\u0103ng Marketing Generalist c\u1ed1t l\u00f5i kh\u00f4ng th\u1ec3 thi\u1ebfu<\/h2>\n<p>M\u1ed9t nh\u00e2n s\u1ef1 \u0111a n\u0103ng gi\u1ecfi kh\u00f4ng ch\u1ec9 bi\u1ebft m\u1ed7i th\u1ee9 m\u1ed9t ch\u00fat. \u0110\u1eb7c bi\u1ec7t, h\u1ecd c\u1ea7n s\u1edf h\u1eefu b\u1ed9 k\u1ef9 n\u0103ng to\u00e0n di\u1ec7n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o chi\u1ebfn d\u1ecbch v\u1eadn h\u00e0nh hi\u1ec7u qu\u1ea3.<\/p>\n<figure class=\"section-image\"><img decoding=\"async\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/section-3-bo-ky-nang-marketing-generalist-cot-loi-.jpg\" alt=\"B\u1ed9 k\u1ef9 n\u0103ng Marketing Generalist c\u1ed1t l\u00f5i kh\u00f4ng th\u1ec3 thi\u1ebfu\" width=\"800\" height=\"450\" \/><figcaption>B\u1ed9 k\u1ef9 n\u0103ng Marketing Generalist c\u1ed1t l\u00f5i kh\u00f4ng th\u1ec3 thi\u1ebfu<\/figcaption><\/figure>\n<h3>3.1. K\u1ef9 n\u0103ng chi\u1ebfn l\u01b0\u1ee3c v\u00e0 qu\u1ea3n l\u00fd<\/h3>\n<p>T\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c l\u00e0 y\u1ebfu t\u1ed1 h\u00e0ng \u0111\u1ea7u ph\u00e2n bi\u1ec7t m\u1ed9t ng\u01b0\u1eddi l\u00e0m truy\u1ec1n th\u00f4ng \u0111a n\u0103ng v\u1edbi nh\u00e2n vi\u00ean h\u1ecdc vi\u1ec7c. C\u1ee5 th\u1ec3, h\u1ecd ph\u1ea3i bi\u1ebft c\u00e1ch \u0111\u1eb7t m\u1ee5c ti\u00eau th\u1ef1c t\u1ebf v\u00e0 \u0111o l\u01b0\u1eddng t\u1ef7 su\u1ea5t ho\u00e0n v\u1ed1n.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, h\u1ecd c\u1ea7n ph\u1ed1i h\u1ee3p t\u1ed1t v\u1edbi c\u00e1c ph\u00f2ng ban kh\u00e1c nh\u01b0 B\u00e1n h\u00e0ng hay K\u1ef9 thu\u1eadt. Vi\u1ec7c n\u00e0y \u0111\u1ea3m b\u1ea3o m\u1ecdi th\u00f4ng \u0111i\u1ec7p truy\u1ec1n th\u00f4ng \u0111\u1ec1u \u0111\u1ed3ng nh\u1ea5t v\u1edbi m\u1ee5c ti\u00eau kinh doanh chung.<\/p>\n<h3>3.2. S\u00e1ng t\u1ea1o n\u1ed9i dung v\u00e0 Copywriting<\/h3>\n<p>Vi\u1ebft l\u00e1ch l\u00e0 k\u1ef9 n\u0103ng n\u1ec1n t\u1ea3ng m\u00e0 b\u1ea5t k\u1ef3 nh\u00e2n s\u1ef1 ti\u1ebfp th\u1ecb n\u00e0o c\u0169ng ph\u1ea3i th\u00e0nh th\u1ea1o. Ngo\u00e0i ra, h\u1ecd c\u1ea7n bi\u1ebft c\u00e1ch bi\u1ebfn \u0111\u1ed5i gi\u1ecdng v\u0103n linh ho\u1ea1t cho t\u1eebng n\u1ec1n t\u1ea3ng kh\u00e1c nhau.<\/p>\n<p>C\u1ee5 th\u1ec3, h\u1ecd ph\u1ea3i vi\u1ebft \u0111\u01b0\u1ee3c b\u00e0i \u0111\u0103ng m\u1ea1ng x\u00e3 h\u1ed9i thu h\u00fat, b\u00e0i vi\u1ebft website chu\u1ea9n SEO v\u00e0 k\u1ecbch b\u1ea3n video ng\u1eafn. Kh\u00f4ng ch\u1ec9 v\u1eady, h\u1ecd c\u00f2n c\u1ea7n t\u1ea1o n\u1ed9i dung t\u00e0i li\u1ec7u b\u00e1n h\u00e0ng cho doanh nghi\u1ec7p B2B.<\/p>\n<h3>3.3. Tri\u1ec3n khai k\u00eanh Digital \u0111a d\u1ea1ng<\/h3>\n<p>Nh\u00e2n s\u1ef1 \u0111a n\u0103ng c\u1ea7n th\u00e0nh th\u1ea1o vi\u1ec7c v\u1eadn h\u00e0nh c\u00e1c c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1 ph\u1ed5 bi\u1ebfn. C\u1ee5 th\u1ec3, h\u1ecd bi\u1ebft thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u01a1 b\u1ea3n tr\u00ean Facebook, Google v\u00e0 TikTok.<\/p>\n<p>Ngo\u00e0i ra, h\u1ecd c\u00f2n l\u00e0m ch\u1ee7 k\u00eanh Email Marketing v\u00e0 qu\u1ea3n tr\u1ecb n\u1ed9i dung website. S\u1ef1 ch\u1ee7 \u0111\u1ed9ng n\u00e0y gi\u00fap c\u00e1c chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng \u0111\u01b0\u1ee3c tri\u1ec3n khai li\u00ean t\u1ee5c m\u00e0 kh\u00f4ng b\u1ecb gi\u00e1n \u0111o\u1ea1n.<\/p>\n<h3>3.4. Ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 t\u1ed1i \u01b0u hi\u1ec7u su\u1ea5t<\/h3>\n<p>M\u1ed9t ng\u01b0\u1eddi l\u00e0m ti\u1ebfp th\u1ecb hi\u1ec7n \u0111\u1ea1i b\u1eaft bu\u1ed9c ph\u1ea3i l\u00e0m vi\u1ec7c d\u1ef1a tr\u00ean s\u1ed1 li\u1ec7u th\u1ef1c t\u1ebf. Do \u0111\u00f3, t\u01b0 duy c\u1ee7a m\u1ed9t <strong>marketing data analyst<\/strong> thu nh\u1ecf l\u00e0 c\u1ef1c k\u1ef3 c\u1ea7n thi\u1ebft.<\/p>\n<p>Tuy kh\u00f4ng c\u1ea7n x\u1eed l\u00fd c\u00e1c thu\u1eadt to\u00e1n ph\u1ee9c t\u1ea1p, h\u1ecd v\u1eabn ph\u1ea3i \u0111\u1ecdc hi\u1ec3u c\u00e1c ch\u1ec9 s\u1ed1 t\u1eeb Google Analytics hay Facebook Insights. Nh\u1edd v\u00e0o s\u1ed1 li\u1ec7u n\u00e0y, h\u1ecd s\u1ebd \u0111\u01b0a ra c\u00e1c \u0111i\u1ec1u ch\u1ec9nh k\u1ecbp th\u1eddi \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch.<\/p>\n<h2>4. Khi n\u00e0o doanh nghi\u1ec7p B2B v\u00e0 Startup n\u00ean tuy\u1ec3n Marketing Generalist?<\/h2>\n<p>Vi\u1ec7c l\u1ef1a ch\u1ecdn th\u1eddi \u0111i\u1ec3m tuy\u1ec3n d\u1ee5ng ph\u00f9 h\u1ee3p s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a ngu\u1ed3n l\u1ef1c t\u00e0i ch\u00ednh \u0111\u00e1ng k\u1ec3.<\/p>\n<figure class=\"section-image\"><img decoding=\"async\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/section-4-khi-nao-doanh-nghiep-b2b-va-startup-nen-.jpg\" alt=\"Khi n\u00e0o doanh nghi\u1ec7p B2B v\u00e0 Startup n\u00ean tuy\u1ec3n Marketing Generalist?\" width=\"800\" height=\"450\" \/><figcaption>Khi n\u00e0o doanh nghi\u1ec7p B2B v\u00e0 Startup n\u00ean tuy\u1ec3n Marketing Generalist?<\/figcaption><\/figure>\n<h3>4.1. Giai \u0111o\u1ea1n th\u1eed nghi\u1ec7m v\u00e0 b\u1ed9 m\u00e1y tinh g\u1ecdn<\/h3>\n<p>Trong giai \u0111o\u1ea1n \u0111\u1ea7u m\u1edbi th\u00e0nh l\u1eadp, ng\u00e2n s\u00e1ch ti\u1ebfp th\u1ecb c\u1ee7a c\u00e1c Startup th\u01b0\u1eddng r\u1ea5t h\u1ea1n ch\u1ebf. L\u00fac n\u00e0y, tuy\u1ec3n d\u1ee5ng m\u1ed9t nh\u00e2n s\u1ef1 \u0111a n\u0103ng l\u00e0 l\u1ef1a ch\u1ecdn v\u00f4 c\u00f9ng th\u00f4ng minh.<\/p>\n<p>Nh\u00e2n s\u1ef1 n\u00e0y s\u1ebd gi\u00fap doanh nghi\u1ec7p th\u1eed nghi\u1ec7m nhanh nhi\u1ec1u k\u00eanh ti\u1ebfp th\u1ecb kh\u00e1c nhau. T\u1eeb \u0111\u00f3, c\u00f4ng ty s\u1ebd nhanh ch\u00f3ng t\u00ecm ra \u0111\u00e2u l\u00e0 k\u00eanh mang l\u1ea1i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1ed1t nh\u1ea5t.<\/p>\n<h3>4.2. Gi\u1ea3i ph\u00e1p ti\u1ebfp th\u1ecb hi\u1ec7u qu\u1ea3 cho B2B v\u00e0 SME<\/h3>\n<p>C\u00e1c doanh nghi\u1ec7p B2B v\u00e0 SME th\u01b0\u1eddng c\u00f3 chu k\u1ef3 b\u00e1n h\u00e0ng d\u00e0i v\u00e0 t\u1eadp trung v\u00e0o m\u1ed1i quan h\u1ec7. V\u00ec v\u1eady, h\u1ecd kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i ch\u1ea1y qu\u1ea3ng c\u00e1o ph\u1ee7 s\u00f3ng qu\u00e1 \u1ed3 \u1ea1t.<\/p>\n<p>M\u1ed9t ng\u01b0\u1eddi l\u00e0m ti\u1ebfp th\u1ecb \u0111a n\u0103ng c\u00f3 th\u1ec3 bao qu\u00e1t to\u00e0n b\u1ed9 quy tr\u00ecnh thu h\u00fat kh\u00e1ch h\u00e0ng. H\u1ecd v\u1eeba x\u00e2y d\u1ef1ng n\u1ed9i dung t\u00e0i li\u1ec7u, v\u1eeba t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng qua email.<\/p>\n<p>\u0110\u1eb7c bi\u1ec7t, t\u1ea1i c\u00e1c s\u1ef1 ki\u1ec7n ho\u1eb7c kh\u00f4ng gian tr\u01b0ng b\u00e0y showroom B2B, vi\u1ec7c k\u1ebft h\u1ee3p truy\u1ec1n th\u00f4ng tr\u1ef1c tuy\u1ebfn v\u1edbi hi\u1ec3n th\u1ecb tr\u1ef1c quan t\u1ea1i \u0111i\u1ec3m b\u00e1n s\u1ebd t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i \u0111\u00e1ng k\u1ec3. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u1ee9ng d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p m\u00e0n h\u00ecnh chuy\u00ean d\u1ee5ng \u0111\u1ec3 tr\u00ecnh chi\u1ebfu n\u1ed9i dung t\u1ef1 \u0111\u1ed9ng, gi\u00fap t\u1ed1i \u01b0u nh\u00e2n s\u1ef1 tr\u1ef1c \u0111i\u1ec3m b\u00e1n.<\/p>\n<div class=\"woocommerce\"><div class=\"products row row-small large-columns-5 medium-columns-3 small-columns-2\">\n<div class=\"product-small col has-hover product type-product post-9637 status-publish first instock product_cat-man-hinh-quang-cao-chan-dung product_cat-man-hinh-cam-ung product_cat-man-hinh-quang-cao product_cat-man-hinh-quang-cao-chan-dung-cam-ung has-post-thumbnail taxable shipping-taxable purchasable product-type-variable\">\n\t<div class=\"col-inner\">\n\t<!-- \u0110\u00e3 d\u00f9ng file override -->\n<div class=\"badge-container absolute left top z-1\">\n    \n    \n    \n<\/div>\n\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/adszone.vn\/en\/product\/man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao\/\" aria-label=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch - C\u1ea5u H\u00ecnh Cao\">\n\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch \u2013 C\u1ea5u H\u00ecnh Cao\" srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-300x300.jpg 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-150x150.jpg 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-768x768.jpg 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-12x12.jpg 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao-100x100.jpg 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/8-man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch \u2013 C\u1ea5u H\u00ecnh Cao\" \/><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch \u2013 C\u1ea5u H\u00ecnh Cao 1\" srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-300x300.jpg 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-150x150.jpg 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-768x768.jpg 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-12x12.jpg 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01-100x100.jpg 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/mhcd-thong-dung-01.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch \u2013 C\u1ea5u H\u00ecnh Cao 1\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"ux-swatches ux-swatches-in-loop ux-swatches--small\"><div class=\"ux-swatch ux-swatch--color\" data-image-src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-300x300.webp\" data-image-srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-300x300.webp 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-150x150.webp 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-768x768.webp 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-12x12.webp 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b-100x100.webp 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602980_e424b82c76ff39a33d93dd0332117b0b.webp 1000w\" data-image-sizes=\"(max-width: 300px) 100vw, 300px\" data-attribute_name=\"attribute_pa_mau-sac\" data-value=\"den\" ><span class=\"ux-swatch__color ux-swatch__color--single-color\" style=\"--swatch-color: #000000\"><\/span><span class=\"ux-swatch__text\">Black<\/span><\/div><div class=\"ux-swatch ux-swatch--color\" data-image-src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-300x300.webp\" data-image-srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-300x300.webp 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-150x150.webp 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-768x768.webp 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-12x12.webp 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68-100x100.webp 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/05\/z7845275602969_f70050bb0718776f84a34c945fdceb68.webp 1000w\" data-image-sizes=\"(max-width: 300px) 100vw, 300px\" data-attribute_name=\"attribute_pa_mau-sac\" data-value=\"trang\" ><span class=\"ux-swatch__color ux-swatch__color--single-color\" style=\"--swatch-color: #ffffff\"><\/span><span class=\"ux-swatch__text\">White<\/span><\/div><\/div><div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-7\">\n\t\t\tMHQC Ch\u00e2n \u0110\u1ee9ng\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/adszone.vn\/en\/product\/man-hinh-quang-cao-chan-dung-55-inch-cau-hinh-cao\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Ch\u00e2n \u0110\u1ee9ng 55 Inch &#8211; C\u1ea5u H\u00ecnh Cao<\/a><\/p><\/div><div class=\"price-wrapper\"><div class=\"product-labels-container\"><div class=\"product-labels\"><span class=\"product-label\">4K<\/span><span class=\"product-label\">4GB RAM<\/span><span class=\"product-label\">32GB ROM<\/span><span class=\"product-label\">Android<\/span><\/div><\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div><!-- row -->\n<\/div>\n<h3>4.3. D\u1ea5u hi\u1ec7u c\u1ea7n chuy\u1ec3n \u0111\u1ed5i sang m\u00f4 h\u00ecnh Specialist<\/h3>\n<p>Khi doanh nghi\u1ec7p b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n t\u0103ng tr\u01b0\u1edfng n\u00f3ng (Scale-up), kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c tr\u00ean t\u1eebng k\u00eanh s\u1ebd t\u0103ng l\u00ean g\u1ea5p nhi\u1ec1u l\u1ea7n. \u0110\u00e2y l\u00e0 l\u00fac m\u00f4 h\u00ecnh \u0111a n\u0103ng b\u1eaft \u0111\u1ea7u b\u1ed9c l\u1ed9 nh\u1eefng h\u1ea1n ch\u1ebf.<\/p>\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c d\u1ea5u hi\u1ec7u cho th\u1ea5y b\u1ea1n c\u1ea7n tuy\u1ec3n th\u00eam nh\u00e2n s\u1ef1 chuy\u00ean s\u00e2u:<\/p>\n<ul>\n<li>K\u00eanh ti\u1ebfp th\u1ecb ch\u1ee7 l\u1ef1c \u0111\u1ea1t ng\u01b0\u1ee1ng nh\u01b0ng kh\u00f4ng th\u1ec3 b\u1ee9t ph\u00e1 th\u00eam doanh s\u1ed1.<\/li>\n<li>Nh\u00e2n s\u1ef1 \u0111a n\u0103ng r\u01a1i v\u00e0o tr\u1ea1ng th\u00e1i qu\u00e1 t\u1ea3i do c\u00f3 qu\u00e1 nhi\u1ec1u \u0111\u1ea7u vi\u1ec7c ph\u00e1t sinh.<\/li>\n<li>Doanh nghi\u1ec7p c\u1ea7n tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch k\u1ef9 thu\u1eadt cao \u0111\u00f2i h\u1ecfi chuy\u00ean m\u00f4n s\u00e2u.<\/li>\n<\/ul>\n<h2>5. L\u1ed9 tr\u00ecnh th\u0103ng ti\u1ebfn Marketing Generalist: T\u1eeb \u0111a n\u0103ng \u0111\u1ebfn T-Shaped Marketer<\/h2>\n<p>L\u00e0m c\u00f4ng vi\u1ec7c \u0111a n\u0103ng kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n s\u1ebd d\u1eadm ch\u00e2n t\u1ea1i ch\u1ed7. Tr\u00e1i l\u1ea1i, \u0111\u00e2y l\u00e0 xu\u1ea5t ph\u00e1t \u0111i\u1ec3m tuy\u1ec7t v\u1eddi \u0111\u1ec3 ti\u1ebfn l\u00ean c\u00e1c v\u1ecb tr\u00ed l\u00e3nh \u0111\u1ea1o c\u1ea5p cao.<\/p>\n<h3>5.1. C\u00e1c n\u1ea5c thang ph\u00e1t tri\u1ec3n ngh\u1ec1 nghi\u1ec7p<\/h3>\n<p>L\u1ed9 tr\u00ecnh th\u0103ng ti\u1ebfn c\u1ee7a m\u1ed9t nh\u00e2n s\u1ef1 ti\u1ebfp th\u1ecb \u0111a n\u0103ng th\u01b0\u1eddng tr\u1ea3i qua 4 giai \u0111o\u1ea1n ch\u00ednh:<\/p>\n<ol>\n<li><strong>Th\u1ef1c thi (Execution):<\/strong> T\u1eadp trung ho\u00e0n th\u00e0nh t\u1ed1t c\u00e1c t\u00e1c v\u1ee5 vi\u1ebft b\u00e0i, thi\u1ebft k\u1ebf c\u01a1 b\u1ea3n v\u00e0 h\u1ed7 tr\u1ee3 s\u1ef1 ki\u1ec7n.<\/li>\n<li><strong>\u0110i\u1ec1u ph\u1ed1i (Marketing Coordinator \/ Generalist):<\/strong> T\u1ef1 ch\u1ee7 tri\u1ec3n khai chi\u1ebfn d\u1ecbch \u0111a k\u00eanh v\u00e0 qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch nh\u1ecf.<\/li>\n<li><strong>Qu\u1ea3n l\u00fd (Marketing Manager):<\/strong> X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c to\u00e0n di\u1ec7n v\u00e0 qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 chuy\u00ean s\u00e2u.<\/li>\n<li><strong>Gi\u00e1m \u0111\u1ed1c ti\u1ebfp th\u1ecb (Head of Marketing \/ CMO):<\/strong> \u0110\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh t\u1ed5ng th\u1ec3 v\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 t\u0103ng tr\u01b0\u1edfng c\u1ee7a c\u00f4ng ty.<\/li>\n<\/ol>\n<h3>5.2. M\u00f4 h\u00ecnh T-Shaped v\u00e0 Pi-Shaped Marketer<\/h3>\n<p>\u0110\u1ec3 kh\u00f4ng b\u1ecb \u0111\u00e0o th\u1ea3i, nh\u00e2n s\u1ef1 \u0111a n\u0103ng n\u00ean \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n theo m\u00f4 h\u00ecnh k\u1ef9 n\u0103ng ch\u1eef T (T-shaped). B\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o th\u00eam v\u1ec1 kh\u00e1i ni\u1ec7m T-shaped skills tr\u00ean Wikipedia \u0111\u1ec3 hi\u1ec3u r\u00f5 c\u00e1ch x\u00e2y d\u1ef1ng l\u1ed9 tr\u00ecnh n\u00e0y.<\/p>\n<p>C\u1ee5 th\u1ec3, thanh ngang \u0111\u1ea1i di\u1ec7n cho ki\u1ebfn th\u1ee9c r\u1ed9ng v\u1ec1 m\u1ecdi kh\u00e1ch th\u1ec3 trong ti\u1ebfp th\u1ecb. Thanh d\u1ecdc \u0111\u1ea1i di\u1ec7n cho 1 \u0111\u1ebfn 2 k\u1ef9 n\u0103ng m\u0169i nh\u1ecdn m\u00e0 b\u1ea1n gi\u1ecfi nh\u1ea5t, v\u00ed d\u1ee5 nh\u01b0 chuy\u00ean s\u00e2u v\u1ec1 Content ho\u1eb7c Performance.<\/p>\n<p>Xa h\u01a1n n\u1eefa, m\u00f4 h\u00ecnh Pi-shaped (ch\u1eef Pi) s\u1edf h\u1eefu \u0111\u1ebfn 2 ch\u00e2n chuy\u00ean s\u00e2u. M\u00f4 h\u00ecnh n\u00e0y gi\u00fap b\u1ea1n v\u1eeba c\u00f3 n\u0103ng l\u1ef1c bao qu\u00e1t v\u1eeba c\u00f3 th\u1ebf m\u1ea1nh c\u1ea1nh tranh v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n<h3>5.3. L\u1eddi khuy\u00ean ph\u00e1t tri\u1ec3n s\u1ef1 nghi\u1ec7p b\u1ec1n v\u1eefng<\/h3>\n<p>N\u1ebfu mu\u1ed1n ti\u1ebfn xa h\u01a1n, b\u1ea1n h\u00e3y ch\u1ee7 \u0111\u1ed9ng r\u00e8n luy\u1ec7n t\u01b0 duy kinh doanh thay v\u00ec ch\u1ec9 d\u1eebng l\u1ea1i \u1edf t\u01b0 duy l\u00e0m truy\u1ec1n th\u00f4ng. Quan tr\u1ecdng h\u01a1n, b\u1ea1n c\u1ea7n h\u1ecdc c\u00e1ch n\u00f3i chuy\u1ec7n b\u1eb1ng con s\u1ed1 t\u00e0i ch\u00ednh v\u1edbi ban gi\u00e1m \u0111\u1ed1c.<\/p>\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c li\u00ean t\u1ee5c c\u1eadp nh\u1eadt c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi c\u0169ng r\u1ea5t quan tr\u1ecdng. H\u00e3y h\u1ecdc c\u00e1ch \u1ee9ng d\u1ee5ng tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c t\u00e1c v\u1ee5 l\u1eb7p \u0111i l\u1eb7p l\u1ea1i h\u1eb1ng ng\u00e0y.<\/p>\n<div class=\"woocommerce\"><div class=\"products row row-small large-columns-5 medium-columns-3 small-columns-2\">\n<div class=\"product-small col has-hover product type-product post-10306 status-publish first instock product_cat-man-hinh-quang-cao product_cat-mhqc-treo-tuong product_cat-treo-tuong-sieu-mong has-post-thumbnail taxable shipping-taxable purchasable product-type-variable\">\n\t<div class=\"col-inner\">\n\t<!-- \u0110\u00e3 d\u00f9ng file override -->\n<div class=\"badge-container absolute left top z-1\">\n    \n    \n    \n<\/div>\n\n\t<div class=\"product-small box\">\n\t\t<div class=\"box-image\">\n\t\t\t<div class=\"image-fade_in_back\">\n\t\t\t\t<a href=\"https:\/\/adszone.vn\/en\/product\/man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-500-nits\/\" aria-label=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits\">\n\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits\" srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-300x300.jpg 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-150x150.jpg 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-768x768.jpg 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-12x12.jpg 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-100x100.jpg 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits\" \/><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-300x300.jpg\" class=\"show-on-hover absolute fill hide-for-small back-image\" alt=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits 1\" srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-300x300.jpg 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-150x150.jpg 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-768x768.jpg 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-12x12.jpg 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01-100x100.jpg 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/tt-sieu-mong-01.jpg 1000w\" sizes=\"(max-width: 300px) 100vw, 300px\" title=\"M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits 1\" \/>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small top right show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools is-small hide-for-small bottom left show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"image-tools grid-tools text-center hide-for-small bottom hover-slide-in show-on-hover\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"box-text box-text-products\">\n\t\t\t<div class=\"ux-swatches ux-swatches-in-loop ux-swatches--small\"><div class=\"ux-swatch ux-swatch--color\" data-image-src=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-300x300.jpg\" data-image-srcset=\"https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-300x300.jpg 300w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-150x150.jpg 150w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-768x768.jpg 768w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-12x12.jpg 12w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-100x100.jpg 100w, https:\/\/adszone.vn\/wp-content\/uploads\/2026\/08\/94-man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k.jpg 1000w\" data-image-sizes=\"(max-width: 300px) 100vw, 300px\" data-attribute_name=\"attribute_pa_mau-sac\" data-value=\"den\" ><span class=\"ux-swatch__color ux-swatch__color--single-color\" style=\"--swatch-color: #000000\"><\/span><span class=\"ux-swatch__text\">Black<\/span><\/div><\/div><div class=\"title-wrapper\">\t\t<p class=\"category uppercase is-smaller no-text-overflow product-cat op-7\">\n\t\t\tAdvertising screen\t\t<\/p>\n\t<p class=\"name product-title woocommerce-loop-product__title\"><a href=\"https:\/\/adszone.vn\/en\/product\/man-hinh-quang-cao-treo-tuong-vien-sieu-mong-the-he-moi-43-inch-android-14-4k-500-nits\/\" class=\"woocommerce-LoopProduct-link woocommerce-loop-product__link\">M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o Treo T\u01b0\u1eddng Vi\u1ec1n Si\u00eau M\u1ecfng Th\u1ebf H\u1ec7 M\u1edbi 43 Inch Android 14 | 4K | 500 Nits<\/a><\/p><\/div><div class=\"price-wrapper\"><div class=\"product-labels-container\"><div class=\"product-labels\"><span class=\"product-label\">4K<\/span><span class=\"product-label\">Android 14<\/span><span class=\"product-label\">4GB RAM<\/span><span class=\"product-label\">32GB ROM<\/span><span class=\"product-label\">SLIM<\/span><\/div><\/div>\n<\/div>\t\t<\/div>\n\t<\/div>\n\t\t<\/div>\n<\/div><\/div><!-- row -->\n<\/div>\n<h2>K\u1ebft lu\u1eadn<\/h2>\n<p>T\u00f3m l\u1ea1i, <strong>marketing generalist<\/strong> l\u00e0 m\u1ea3nh gh\u00e9p ho\u00e0n h\u1ea3o cho c\u00e1c doanh nghi\u1ec7p B2B, SME v\u00e0 Startup nh\u1edd t\u00ednh linh ho\u1ea1t, kh\u1ea3 n\u0103ng bao qu\u00e1t v\u00e0 t\u1ed1i \u01b0u chi ph\u00ed. Vi\u1ec7c n\u1eafm v\u1eefng b\u1ed9 k\u1ef9 n\u0103ng \u0111a d\u1ea1ng k\u1ebft h\u1ee3p v\u1edbi t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c s\u1ebd gi\u00fap nh\u00e2n s\u1ef1 v\u1ecb tr\u00ed n\u00e0y d\u1ec5 d\u00e0ng th\u0103ng ti\u1ebfn l\u00ean c\u00e1c vai tr\u00f2 qu\u1ea3n l\u00fd c\u1ea5p cao.<\/p>\n<p>B\u1ea1n \u0111ang t\u00ecm ki\u1ebfm l\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n hay mu\u1ed1n t\u1ed1i \u01b0u b\u1ed9 m\u00e1y truy\u1ec1n th\u00f4ng cho doanh nghi\u1ec7p? H\u00e3y l\u01b0u l\u1ea1i b\u00e0i vi\u1ebft v\u00e0 b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c nh\u00e2n s\u1ef1 ngay h\u00f4m nay!<\/p>\n<p>N\u1ebfu b\u1ea1n c\u1ea7n t\u01b0 v\u1ea5n gi\u1ea3i ph\u00e1p m\u00e0n h\u00ecnh qu\u1ea3ng c\u00e1o chuy\u00ean d\u1ee5ng \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m truy\u1ec1n th\u00f4ng t\u1ea1i \u0111i\u1ec3m b\u00e1n v\u00e0 showroom B2B, h\u00e3y li\u00ean h\u1ec7 ngay v\u1edbi ADSzone \u0111\u1ec3 nh\u1eadn t\u01b0 v\u1ea5n chuy\u00ean s\u00e2u<\/p>\n<p><strong>Li\u00ean h\u1ec7 ADSzone ngay h\u00f4m nay \u0111\u1ec3 nh\u1eadn t\u01b0 v\u1ea5n gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p:<\/strong><\/p>\n<p>\u260e\ufe0f <strong>Hotline\/Zalo:<\/strong> 0964 150 484 \u2013 0967 898 798<br \/>\n\u2709\ufe0f <strong>E-mail:<\/strong> <a href=\"mailto:sales@adszone.vn\">sales@adszone.vn<\/a><br \/>\n\ud83c\udf10 <strong>Website:<\/strong> <a href=\"https:\/\/adszone.vn\/en\/\">ADSzone.vn<\/a><\/p>\n<p>\ud83d\udccd <strong>Showroom TP.HCM:<\/strong> A60 &amp; 106 T\u00f4 K\u00fd, Ph\u01b0\u1eddng \u0110\u00f4ng H\u01b0ng Thu\u1eadn, TP.HCM<br \/>\n\ud83d\udccd <strong>Showroom H\u00e0 N\u1ed9i:<\/strong> S\u1ed1 15, ng\u00f5 1, Ph\u1ed1 H\u1ed3ng \u0110\u00f4, Ph\u01b0\u1eddng Ph\u00fa \u0110\u00f4, qu\u1eadn Nam T\u1eeb Li\u00eam, H\u00e0 N\u1ed9i<\/p>\n<p><strong>Theo d\u00f5i ADSzone \u0111\u1ec3 c\u1eadp nh\u1eadt s\u1ea3n ph\u1ea9m, d\u1ef1 \u00e1n v\u00e0 gi\u1ea3i ph\u00e1p hi\u1ec3n th\u1ecb m\u1edbi nh\u1ea5t:<\/strong><\/p>\n<ul>\n<li><strong>Facebook<\/strong>: <a href=\"https:\/\/www.facebook.com\/manhinhadszone\" target=\"_blank\" rel=\"noopener\"><strong>ADSzone Digital Signage<\/strong><\/a><\/li>\n<li><strong>TikTok<\/strong>: <a href=\"https:\/\/www.tiktok.com\/@manhinhadszone\" target=\"_blank\" rel=\"noopener\"><strong>ADSzone<\/strong><\/a><\/li>\n<li><strong>Instagram<\/strong>: <a href=\"https:\/\/www.instagram.com\/adszone.vn_\/\"><strong>ADSzone<\/strong><\/a><\/li>\n<li><strong>YouTube<\/strong>: <a href=\"https:\/\/www.youtube.com\/@manhinhadszone\" target=\"_blank\" rel=\"noopener\"><strong>ADSzone<\/strong><\/a><\/li>\n<li><strong>Google Maps<\/strong>: <a href=\"https:\/\/maps.app.goo.gl\/gb9nAsi9oDFhPxCB8\" target=\"_blank\" rel=\"noopener\"><strong>M\u00e0n H\u00ecnh Qu\u1ea3ng C\u00e1o ADSzone<\/strong><\/a><\/li>\n<\/ul>\n<p><!-- SEO Metadata Block --><\/p>\n<p><!-- FAQ Block --><\/p>\n<div style=\"margin-top: 30px;\">\n<h3>C\u00e2u h\u1ecfi th\u01b0\u1eddng g\u1eb7p (FAQ)<\/h3>\n<p><strong>1. M\u1ee9c l\u01b0\u01a1ng c\u1ee7a Marketing Generalist hi\u1ec7n nay l\u00e0 bao nhi\u00eau?<\/strong><\/p>\n<p>M\u1ee9c l\u01b0\u01a1ng dao \u0111\u1ed9ng t\u00f9y thu\u1ed9c v\u00e0o kinh nghi\u1ec7m. Nh\u00e2n s\u1ef1 m\u1edbi c\u00f3 m\u1ee9c l\u01b0\u01a1ng t\u1eeb 8 &#8211; 12 tri\u1ec7u VN\u0110\/th\u00e1ng, trong khi nh\u00e2n s\u1ef1 c\u1ee9ng c\u00e1p c\u00f3 t\u1eeb 3 &#8211; 5 n\u0103m kinh nghi\u1ec7m c\u00f3 th\u1ec3 \u0111\u1ea1t 15 &#8211; 25 tri\u1ec7u VN\u0110\/th\u00e1ng.<\/p>\n<p><strong>2. Sinh vi\u00ean m\u1edbi ra tr\u01b0\u1eddng c\u00f3 n\u00ean l\u00e0m Marketing Generalist kh\u00f4ng?<\/strong><\/p>\n<p>C\u00f3. \u0110\u00e2y l\u00e0 c\u01a1 h\u1ed9i tuy\u1ec7t v\u1eddi gi\u00fap b\u1ea1n va ch\u1ea1m v\u1edbi nhi\u1ec1u m\u1ea3ng c\u00f4ng vi\u1ec7c kh\u00e1c nhau, t\u1eeb \u0111\u00f3 s\u1edbm ph\u00e1t hi\u1ec7n ra th\u1ebf m\u1ea1nh v\u00e0 s\u1edf th\u00edch th\u1ef1c s\u1ef1 c\u1ee7a b\u1ea3n th\u00e2n.<\/p>\n<p><strong>3. Doanh nghi\u1ec7p l\u1edbn c\u00f3 c\u1ea7n tuy\u1ec3n Marketing Generalist kh\u00f4ng?<\/strong><\/p>\n<p>C\u00f3. \u1ede c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn, v\u1ecb tr\u00ed n\u00e0y th\u01b0\u1eddng \u0111\u00f3ng vai tr\u00f2 Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n (Project Manager) ho\u1eb7c \u0110i\u1ec1u ph\u1ed1i chi\u1ebfn d\u1ecbch \u0111a k\u00eanh gi\u1eefa c\u00e1c ph\u00f2ng ban chuy\u00ean m\u00f4n.<\/p>\n<\/div>\n\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-right kksr-valign-bottom\"\n    data-payload='{&quot;align&quot;:&quot;right&quot;,&quot;id&quot;:&quot;12490&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;bottom&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\u0110\u00e1nh gi\u00e1 ngay&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Marketing Generalist L\u00e0 G\u00ec? Chi Ti\u1ebft L\u1ed9 Tr\u00ecnh \\u0026amp; K\u1ef9 N\u0103ng&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate now<\/span>\n    <\/div>\n    <\/div>","protected":false},"excerpt":{"rendered":"<p>Li\u1ec7u m\u1ed9t nh\u00e2n s\u1ef1 duy nh\u1ea5t c\u00f3 th\u1ec3 v\u1eeba l\u00ean chi\u1ebfn l\u01b0\u1ee3c, vi\u1ebft b\u00e0i, ch\u1ea1y qu\u1ea3ng c\u00e1o v\u1eeba \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 cho c\u1ea3 m\u1ed9t doanh nghi\u1ec7p?<\/p>","protected":false},"author":1,"featured_media":12479,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_genseo_seo_title":"Marketing Generalist L\u00e0 G\u00ec? Chi Ti\u1ebft L\u1ed9 Tr\u00ecnh & K\u1ef9 N\u0103ng","_genseo_meta_desc":"T\u00ecm hi\u1ec3u Marketing Generalist l\u00e0 g\u00ec, b\u1ed9 k\u1ef9 n\u0103ng c\u1ed1t l\u00f5i, so s\u00e1nh v\u1edbi Specialist v\u00e0 th\u1eddi \u0111i\u1ec3m v\u00e0ng SME, Startup n\u00ean tuy\u1ec3n d\u1ee5ng v\u1ecb tr\u00ed \u0111a n\u0103ng n\u00e0y.","_genseo_focus_keyword":"marketing generalist","_genseo_secondary_keywords":["marketing generalist","marketing generalist l\u00e0 g\u00ec","ph\u00e2n bi\u1ec7t marketing generalist v\u00e0 specialist","k\u1ef9 n\u0103ng marketing generalist","m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c marketing generalist","khi n\u00e0o n\u00ean tuy\u1ec3n marketing generalist","l\u1ed9 tr\u00ecnh th\u0103ng ti\u1ebfn marketing generalist","marketing specialist l\u00e0 g\u00ec","marketing coordinator l\u00e0 g\u00ec","marketing assistant l\u00e0 g\u00ec","marketing admin tuy\u1ec3n d\u1ee5ng","marketing data analyst"],"_genseo_og_image":"","_genseo_og_image_id":12479,"_genseo_schema_type":"Article","_genseo_canonical_url":"","_genseo_robots":"index","_genseo_source":"genseo-desktop","_genseo_source_video":"","_genseo_search_intent":"informational","_genseo_word_count":2470,"_genseo_reading_time":13,"_genseo_published_at":"","_genseo_kwplan_id":"kwplan_13a87492-b631-444e-8b47-1aea123317b9","_genseo_kwplan_item_id":"kwitem_f0c64f20-7d92-4caf-969f-c6320de88e5d","_genseo_rewritten_at":"","_genseo_rewrite_version":0,"_genseo_rewrite_source":"","_genseo_original_word_count":0,"footnotes":""},"categories":[96],"tags":[],"class_list":["post-12490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/posts\/12490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/comments?post=12490"}],"version-history":[{"count":4,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/posts\/12490\/revisions"}],"predecessor-version":[{"id":13622,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/posts\/12490\/revisions\/13622"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/media\/12479"}],"wp:attachment":[{"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/media?parent=12490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/categories?post=12490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adszone.vn\/en\/wp-json\/wp\/v2\/tags?post=12490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}